Smashed car becomes a key attraction in South Australian new car showroom | CMI Toyota

Smashed car becomes a key attraction in South Australian new car showroom

Posted: 16/04/2019
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The CMI Toyota team are proud to display a crashed car in our West Terrace showroom to help raise vital awareness of vehicle safety. This is a part of a national initiative supported by the Department of Planning, Transport & Infrastructure and the RAA.  

The crashed Corolla Hybrid hatch will be displayed alongside its un-crashed equivalent and carries the brutal marks of a side pole test replicating a run-off-road collision with a tree or pole. Crashes involving a single vehicle hitting a fixed object are the most common crash type in South Australia, with this crash type representing 35% of fatal crashes in 2018.

Today, CMI Toyota welcomed Minister for Police & Emergency Services, Corey Wingard MP, ANCAP Chief Executive, James Goodwin and RAA General Manager Government & Public Policy, Jayne Flaherty to provide more information to the media about the initiative.

“This is the first time a South Australian new car dealership has put a crashed car on display, and it is a vital tool in communicating the effects and benefits of safer cars,” said RAA General Manager Government & Public Policy, Jayne Flaherty.

QUICK FACTS:

  • The national road death rate per 100,000 population is 4.60.

  • In South Australia, the road death rate per 100,000 sits above the national average at 5.11.

  • 80 lives were lost on South Australian roads in 2018.

  • 70% of South Australian road fatalities occur on rural roads.

Just some of CMI Toyota's advantages:

  • Toyota Access
  • Toyota Genuine Parts
  • Toyota Certified Advantage
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  • Toyota Fleet Specialist